Advantage
The client will have full control of the brief, meaning if anything goes wrong they are allowed to take legal actions, this also means they do not have to go by any rules or regulations created by any company.
Disadvantage
Once the contract of the brief is signed, no changes can be made towards the brief. This is a disadvantage because their is no going back on yourself, so careful thought and consideration would have to be in place before singing the brief to avoid future problems.
Once the contract of the brief is signed, no changes can be made towards the brief. This is a disadvantage because their is no going back on yourself, so careful thought and consideration would have to be in place before singing the brief to avoid future problems.
Negotiated:
Advantage
Allows the production company and the client come to a fair decision, or agreement, and is open to different opinions or options. Which is a benefit because it gives the client enough space to come to a good decision unlike the contractual brief where there is pressure to sign the contract.
Allows the production company and the client come to a fair decision, or agreement, and is open to different opinions or options. Which is a benefit because it gives the client enough space to come to a good decision unlike the contractual brief where there is pressure to sign the contract.
Disadvantage
The client and the production may come to a disagreement which may lead the client to quit out and use another company to cater for their needs.
The client and the production may come to a disagreement which may lead the client to quit out and use another company to cater for their needs.
Formal:
Advantage
The brief is very detailed which includes all the information that is needed. It is a good brief because it has all the rules laid out in front of you formally.
The brief is very detailed which includes all the information that is needed. It is a good brief because it has all the rules laid out in front of you formally.
Disadvantage
A formal brief takes a long time to write, and most of the information may not be beneficial or needed to the client.
A formal brief takes a long time to write, and most of the information may not be beneficial or needed to the client.
Informal:
Advantage
Any changes can be made whenever, as it is a verbal settlement, this therefor means that it can be created at anytime and changed easier than other briefs. The fact that it is verbally done gives it freedom and can allow a certain amount of space if negotiated right with the client through persuasion.
Any changes can be made whenever, as it is a verbal settlement, this therefor means that it can be created at anytime and changed easier than other briefs. The fact that it is verbally done gives it freedom and can allow a certain amount of space if negotiated right with the client through persuasion.
Disadvantage
Things may not go to plan, as it can get or be disorganised, no back up plan.
Things may not go to plan, as it can get or be disorganised, no back up plan.
Commission Brief:
Advantage
The production company can be paid for the product, once it is completed and distributed onto a platform, e.g YouTube.
The production company can be paid for the product, once it is completed and distributed onto a platform, e.g YouTube.
Disadvantage
The production company may not receive any of the profit if the client chooses not to pay them.
The production company may not receive any of the profit if the client chooses not to pay them.
Tender Brief:
Advantage
Advantage
The client gets a number of briefs to choose from which can help the be creative with their choice and also allow them to pick the best kind that would suit them.
Disadvantage
Disadvantage
The client may not choose the brief, which will cause the production company to look elsewhere, due to competition.
Co-Operative Brief:
Advantage
The members of the production teams can improve more on their skills whilst creating the product.
Disadvantage
The members of the production teams can improve more on their skills whilst creating the product.
Disadvantage
This brief can cause disagreements or arguments to occur
Competition Brief:
Advantage
Advantage
The client chooses the best person to carry out the brief, and win a cash prize. This is a good brief because it brings out competitiveness which will lead the clients to come up with their best ideas for the brief to try and get the chance
Disadvantage
Disadvantage
People may put in lower offers which means that the person chosen isn't best suited for the job, meaning that the opposite effect has happend.
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